Video applications have become a great tool for sharing content on the internet. Among these apps, TikTok has become the queen and if you want to start gaining a presence, we have prepared this post: how to grow on TikTok.
With the great possibilities that TikTok offers in its App, it is the revolution of social networks, where the number of users reaches 800 million worldwide according to Influencer Marketing Hub.
Hit play! ▶️
You have already made up your mind: with your personal or business brand account you are going to give it your all on TikTok and you want to start gaining followers, and interactions, and creating a community around your profile.
If you don't know where to start, here are some tips on how to grow on TikTok.
Write them all down and hit your profile!
How many times has it happened to you that you arrive on a TikTok channel and the biography does not attract you at all? You usually have two alternatives: either you stay to confirm that you will not like the channel by viewing its content, or you leave the profile.
You must keep in mind that the biography is the first thing that new users receive when they land on your profile.
Add an interesting biography that catches the attention of users, you have up to 80 characters to show your creativity and win a new follower.
This aspect is important if you are not a personal brand or well-known company and it is not enough to put your logo, you will have to find another way to attract new followers.
One way to gain followers is, without a doubt, to create quality content and be constant when it comes to sharing content.
If you go too long without posting videos on TikTok, your followers will stop paying attention and you will end up losing them. Similarly, the algorithm of the application will not take you into account to show your content to new users or your followers.
The speed at which the application grows and the videos that are seen per day, according to Influencer Marketing Hub in 2018, more than a million were seen per day.
The short duration of the uploaded videos is about 15 seconds.
With these data, our recommendation is that you post a video every day: you will gain popularity on the social network and it will not take long to record the content of 15 seconds maximum.
If you don't have that time, every two days would be ideal.
Look at the trends
One of the usual ways to gain presence and followers on any social network: search for and take advantage of the trends of each day.
In TikTok, you also have a section called 'Trends' to see what's going on in the app at all times, the key hashtags about that particular content and how many posts have been made about it.
With the great possibilities that TikTok offers in its App, it is the revolution of social networks, where the number of users reaches 800 million worldwide according to Influencer Marketing Hub.
Hit play! ▶️
How to grow on TikTok
You have already made up your mind: with your personal or business brand account you are going to give it your all on TikTok and you want to start gaining followers, and interactions, and creating a community around your profile.
If you don't know where to start, here are some tips on how to grow on TikTok.
Write them all down and hit your profile!
Edit your channel bio
How many times has it happened to you that you arrive on a TikTok channel and the biography does not attract you at all? You usually have two alternatives: either you stay to confirm that you will not like the channel by viewing its content, or you leave the profile.
✅ We recommend:
Add an interesting biography that catches the attention of users, you have up to 80 characters to show your creativity and win a new follower.
This aspect is important if you are not a personal brand or well-known company and it is not enough to put your logo, you will have to find another way to attract new followers.
Constantly create content
One way to gain followers is, without a doubt, to create quality content and be constant when it comes to sharing content.
If you go too long without posting videos on TikTok, your followers will stop paying attention and you will end up losing them. Similarly, the algorithm of the application will not take you into account to show your content to new users or your followers.
✅ We recommend:
In this section we recommend you keep two things in mind:
The speed at which the application grows and the videos that are seen per day, according to Influencer Marketing Hub in 2018, more than a million were seen per day.
The short duration of the uploaded videos is about 15 seconds.
With these data, our recommendation is that you post a video every day: you will gain popularity on the social network and it will not take long to record the content of 15 seconds maximum.
If you don't have that time, every two days would be ideal.
Look at the trends
One of the usual ways to gain presence and followers on any social network: search for and take advantage of the trends of each day.
In TikTok, you also have a section called 'Trends' to see what's going on in the app at all times, the key hashtags about that particular content and how many posts have been made about it.
Do you want to increase your tiktok profile or video engagement, if so please visit the following links https://insta-likes.shop/buy-tiktok-views/
✅ We recommend:
Before uploading any videos, take a look at the trends to see if you can publish any videos with related content .
Although the ones with many posts are very tempting, if you are a small account it is possible that your video will be published at the beginning. Try to search for trends without many videos, since some have billions.
Take advantage of viral videos
If you find a video that has gone viral you can try to replicate it in your own way. Either by adding new effects, a different text, among other things, and making it attractive for new users who come to your account.
You can also try to make a video of your own creation go viral: you will need a great content idea, which has not been used before and has that bit of luck to reach millions of users.
✅ We recommend:
To get to know the viral content every day, review the trends and the different social networks, where you will find the most important videos on the network.
Another option is to look for the challenges, an option widely used on TikTok, where companies or personal brands propose a challenge to users with a hashtag. If you do it right, you can get new followers.
As in any social network in which your objective is to create a community, mentioning other users in the publications is almost a 'must'.
A way to interact and generate a chain of favors between you and the rest of the content creators, where the followers give each other feedback.
✅ We recommend:
It serves to give those users the credit they deserve if they have created content or a challenge and, in the same way, they will return that mention to you when you publish something.
Thus, their followers can become future 'followers' of yours.
Dual videos are a type of content available on TikTok where you take a post from another user, record yourself doing the same thing (or trying to), and post it to the app in split screen.
This video is very useful because it is attractive and refreshing since it is not the usual content that you can see on TikTok.
✅ We recommend:
It is a useful content option to generate interactions with TikTok users. If, in addition, you take the video of a famous user, you can get a like or comment from him and his followers see it.
Of course, keep in mind that the other user must have the account open for everyone. If you have it private you will not be able to make the double video.
With so many videos on TikTok every day, you need to stand out in some way from other users and, who knows, from the competition.
Edit your video before uploading and publishing it, and add your own effects, music available in the app, video description, etc. Yes, as if it were a photo from Facebook, Instagram, or any social network.
✅ We recommend:
Try the different effects, upload them from the TikTok application itself and add the extras you want, making a video 100% yours.
Do not hesitate to take advantage of the hashtags related to the content. If, for example, you upload a video of a Queen song, add tags like #music, #musica, #Queen, or #FreddyMercury.
You will reach more people and, above all, fans of the band who will love your content.
If you have different social channels, a blog, a YouTube channel, or an Instagram profile, you will know that one way to reach more users and grow is by sharing all the content on any of your profiles.
It is a way for your community to be aware and follow you on all your profiles, generating traffic to your social channels and obtaining new followers.
✅ We recommend:
When you post a new video on TikTok, don't be afraid to upload it to other networks like Twitter or Instagram.
So your followers of these accounts will have a way to get to your TikTok profile and follow you.
These are our eight tips to apply and know how to grow on TikTok. But if you have been left wanting more… Tachán! We have a video that may interest you.
It is just as important to have a clear content strategy as it is to have a tool with which to measure all your actions.
In this way, you will be clear about what works and what does not share on the social network. An indispensable function of social media.
✅ We recommend:
Before uploading any videos, take a look at the trends to see if you can publish any videos with related content .
Although the ones with many posts are very tempting, if you are a small account it is possible that your video will be published at the beginning. Try to search for trends without many videos, since some have billions.
Take advantage of viral videos
If you find a video that has gone viral you can try to replicate it in your own way. Either by adding new effects, a different text, among other things, and making it attractive for new users who come to your account.
You can also try to make a video of your own creation go viral: you will need a great content idea, which has not been used before and has that bit of luck to reach millions of users.
✅ We recommend:
To get to know the viral content every day, review the trends and the different social networks, where you will find the most important videos on the network.
Another option is to look for the challenges, an option widely used on TikTok, where companies or personal brands propose a challenge to users with a hashtag. If you do it right, you can get new followers.
Mention other users
As in any social network in which your objective is to create a community, mentioning other users in the publications is almost a 'must'.
A way to interact and generate a chain of favors between you and the rest of the content creators, where the followers give each other feedback.
✅ We recommend:
It serves to give those users the credit they deserve if they have created content or a challenge and, in the same way, they will return that mention to you when you publish something.
Thus, their followers can become future 'followers' of yours.
Create dual videos
Dual videos are a type of content available on TikTok where you take a post from another user, record yourself doing the same thing (or trying to), and post it to the app in split screen.
This video is very useful because it is attractive and refreshing since it is not the usual content that you can see on TikTok.
✅ We recommend:
It is a useful content option to generate interactions with TikTok users. If, in addition, you take the video of a famous user, you can get a like or comment from him and his followers see it.
Of course, keep in mind that the other user must have the account open for everyone. If you have it private you will not be able to make the double video.
Edit your content before posting
With so many videos on TikTok every day, you need to stand out in some way from other users and, who knows, from the competition.
Edit your video before uploading and publishing it, and add your own effects, music available in the app, video description, etc. Yes, as if it were a photo from Facebook, Instagram, or any social network.
✅ We recommend:
Try the different effects, upload them from the TikTok application itself and add the extras you want, making a video 100% yours.
Do not hesitate to take advantage of the hashtags related to the content. If, for example, you upload a video of a Queen song, add tags like #music, #musica, #Queen, or #FreddyMercury.
You will reach more people and, above all, fans of the band who will love your content.
Share your profile on other social networks
If you have different social channels, a blog, a YouTube channel, or an Instagram profile, you will know that one way to reach more users and grow is by sharing all the content on any of your profiles.
It is a way for your community to be aware and follow you on all your profiles, generating traffic to your social channels and obtaining new followers.
✅ We recommend:
When you post a new video on TikTok, don't be afraid to upload it to other networks like Twitter or Instagram.
So your followers of these accounts will have a way to get to your TikTok profile and follow you.
These are our eight tips to apply and know how to grow on TikTok. But if you have been left wanting more… Tachán! We have a video that may interest you.
Analyze your account performance
It is just as important to have a clear content strategy as it is to have a tool with which to measure all your actions.
In this way, you will be clear about what works and what does not share on the social network. An indispensable function of social media.
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